(Back L-R) Narrogin Towns Cricket Club Life Member Brian Evans, player Max Evans, Captain Perrin Quartermaine, players Adrian Dobinett and Regan Blyth (front L-R) player Nick Corner and club Secretary/Treasurer Gayelle Quartermaine at Senior Country Cricket Week
the challenge to change its club’s culture, Narrogin Towns Cricket Club has
seen participation and membership numbers rise.
The Alcohol.Think Again Country Club Program
, managed by the WACA with support from Healthway,
aims to help country clubs develop a healthy culture by providing incentives to
improve the health and wellbeing of members and supporters.
Research has shown males are far more likely than
females to consume alcohol in risky quantities, and those aged between 18-29
years are more likely than any other age group to consume alcohol in quantities
that place them at risk of an alcohol-related injury, and of alcohol-related
harm over their lifetime.
Narrogin Towns Cricket Club Secretary/Treasurer Gayelle Quartermaine
said it was at the 2015 Top Club workshop that their club realised it needed to
change its image.
"To attract and retain more junior
players and families the club needed to change, as it was a bit of a boys’ club.
Part of that change was in relation to alcohol,” Gayelle said.
"By introducing the Responsible Service
of Alcohol and an Approved Manager Licence, developing and communicating a club
alcohol policy and addressing alcohol use in our Code of Behaviour and player
information/handbook, we have seen an increase the number of members at the
Narrogin Towns Cricket Club.
"The club has always relied on the bar
for fundraising, but this year we are trying some different things such as
radish picking in quinoa crops, wood raffles and a Pink Stumps weekend that
includes a quiz night.
"We still have a way to go, but we’re heading
in the right direction.”
WACA General Manager - Game & Market
Development Jo Davies said the initiative was all about educating and
informing clubs of responsible alcohol practices.
"We want to assist and encourage clubs to address
acceptable behaviours around the service, promotion and consumption of alcohol
within a flexible framework,” Ms Davies said.
"It’s fantastic to see how recent changes to the
club’s culture has seen membership increase at Narrogin Towns Cricket Club.
"I believe we can see this success across all
regional cricket clubs and we’ll use Senior Country Cricket Week to help spread
To get on board
the Alcohol.Think Again Country Club Program and earn your club incentives
valued at up to $750, email Erin.Corrie@waca.com.au
Alcohol.Think Again statistic
reference: Australian Institute of Health and Welfare (2011). 2010 National
Drug Strategy Household Survey report. Drug statistics series no. 25.Cat. no.
PHE 145.Canberra: AIHW